Website Feature Design

At LORI, a clothing e-commerce brand with roots in fashion luxury, I was responsible for managing and designing all visual assets across the website and social media platforms. This included creating seasonal slideshows and thematic content that aligned with both fashion trends and brand positioning.

With the founder’s background in the luxury fashion industry, the brand aspired to project a classy yet bold aesthetic. I translated this vision into visuals that balanced modern sophistication with strong seasonal storytelling. The result was a cohesive online presence that elevated the brand image while engaging audiences across digital touchpoints.